SHARIFAH NUR'IZZAH
Event Management
Displaying thought leadership
As experts in your field, seminars, talks or webinars are fantastic to demonstrate thought leadership. Organising an event requires basic organizational and communication skills, as well as the self-driven motivation and adaptability in case things don’t go as planned.
Creating good working relationships
Maintaining good working relationships with partner brands, co-organisers, vendors, sponsors, and media partners is crucial to spread the word about your event. It can be difficult to host a great event that people remember when everyone is not on the same page. This is where you’ll need superb organizational skills.
Adapting with the times
More than half of marketers in Singapore have turned to organising webinars to promote their brands. Having organised and hosted webinars using the popular Zoom platform, increase your brand’s awareness and get your products and/or services to your target audience, all whilst placing you as the guru in your industry with a well-structured online event.
Working with me looks like:
Event Strategy and Planning
Understanding the objectives of the event (e.g., brand awareness, lead generation, networking), conducting research on the current landscape and locking down the venue, catering, and marketing needs.
Event Branding and Design (the fun bit)
Establishing a visual identity for your event, logos, color schemes, and design elements for various collateral materials, including flyers, posters, and banners.
Partnership and Sponsorship Management
Dedicated liaison with potential sponsors or partners for the event, as well as managing relationships with sponsors and ensuring they receive agreed-upon benefits.
Social Media Marketing and PR
Creating an online presence for the event using established websites like Eventbrite and leveraging on existing social media platforms for event-related posts. Press releases and media pitches can also be curated to garner attention from relevant media parties.
